Prioritizing Pet Insurance

Offering pet-related benefits—especially pet insurance—is becoming a meaningful way for employers to attract and retain talent. As more employees advocate for support beyond traditional employee benefits, pet insurance has emerged as a sought-after perk that reflects a modern, responsive workplace culture.
Covering Real-Life Costs
Many employees now expect benefits that reflect their everyday responsibilities, including caring for their animals. Currently, 66% of U.S. households own a pet.
Pet insurance plans typically cover unexpected expenses like surgery, medication, and emergency treatment—helping employees avoid financial strain when veterinary bills arise. Pet insurance may seem small, but offering it—at a discount or as a covered benefit—is an innovative, intentional way to reflect employee priorities.
Enhancing the Employee Experience
Pet-related benefits may not top every employee's list, but they play a growing role in how employees evaluate their workplace.
Providing help with boarding logistics or building flexibility to manage pet care needs shows respect for employees' lives—and reinforces a culture that acknowledges how people live and what they value.
Aligning Benefits with Everyday Life
Employees are drawn to employers that recognize real-life responsibilities.
These insights suggest that even modest accommodations can make a meaningful difference in helping employees feel supported. While not every benefit will appeal to everyone, the ability to choose support that fits their situation—like pet insurance—signals that the company is paying attention. These offerings don't just build goodwill—they help attract and retain top talent.
Contact SSG if you need additional information or would like to speak to a Benefits Advisor about your employee benefits plan.
SOURCE: United Benefit Advisors